Internet shopping has become big business. Fact. But with the convenience and instant gratification come potentially negative side effects. You might think you’re getting a bargain when you see the picture and description on the screen, but when it turns up it can be a duff version or a blag item. That’s why this year Christmas shopping in Sheffield is best done, at least partially, in the local shops. At least then you know your money is going into the local economy as well, rather than some random virtual account.

These are difficult times for shops. During what is usually there most profitable time of year, the footfall has dropped, people are spending less and tightening their belts as the credit crunch becomes a national obsession. Sales that …